Audio and Video Encoding Guidance

Optimize your podcast files for the best listening experience and fastest downloads.

Jump to: Audio encoding

Video encoding

Quick Reference

Setting Recommended Value
Audio format MP3
Audio bitrate 128 kbps
Channels Mono (spoken word) or Stereo (music/effects)
Loudness -19 LUFS (mono) or -16 LUFS (stereo)
Video format MP4 (Pro plan only)
Max file size 4 GB

Supported File Formats

Audio: MP3, M4A, AAC

Video: MP4 (requires Castos Pro plan)

Castos does not modify your files after upload—what you upload is exactly what listeners receive.


Audio Settings Explained

Bitrate: Why 128 kbps?

Bitrate controls the balance between audio quality and file size:

  • Higher bitrate = Better quality, larger files, slower downloads
  • Lower bitrate = Smaller files, faster downloads, reduced quality

At 128 kbps, a one-hour episode is approximately 60 MB—small enough for easy downloading while maintaining clear audio quality. This is the industry standard for spoken-word podcasts.

Mono vs. Stereo

  • Mono: Best for interview and solo podcasts. Smaller file size, sounds the same in both ears.
  • Stereo: Use if your podcast includes music, sound effects, or audio that benefits from spatial separation.

Additional Audio Settings

If your editing software offers these options:

  • Sample rate: 44.1 kHz
  • Bit depth: 24-bit or 32-bit float
  • MP3 encoding: Constant Bit Rate (CBR)

Loudness Standards

Loudness measures the perceived volume of your audio. Consistent loudness ensures listeners don't need to adjust their volume when switching between podcasts.

Target loudness:

  • Mono: -19 LUFS
  • Stereo: -16 LUFS

These values produce the same perceived loudness. Most audio editing software (Audacity, Adobe Audition, Hindenburg, Descript) includes loudness normalization tools.


Video Podcasts

Plan requirement: Video uploads require a Castos Pro subscription.

Format: MP4 only

Important: Video File Size Considerations

Unlike YouTube, podcast apps don't automatically adjust video quality based on internet speed. Listeners download or stream your video at full resolution, which means:

  • Large video files cause slow downloads on slower connections
  • Listeners with limited data plans may avoid video episodes
  • Some podcast apps handle video poorly

Recommendations:

  • Keep video file sizes reasonable (under 500 MB when possible)
  • Consider offering both audio-only and video versions
  • Use efficient encoding settings (H.264 codec, reasonable resolution)

Free video tools:

  • HandBrake — The open-source video transcoder

Compressing Large Files

If your audio editor exports files larger than needed (common with WAV files), compress them before uploading:

Free audio tools:

Export settings: MP3, 128 kbps, appropriate channel setting (mono/stereo)

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